— PROJECT NAME
Mcvities Pamper Hamper 2025
— ROLE
Online Video Production
— DATE
January 2025
Some acts of kindness deserve to be recognized. For the McVitie’s Pamper Hamper 2025 campaign, we set out to do just that—creating content that not only told stories but sparked action.
Partnering with Interactive Agency, The ZDO Agency produced a series of videos featuring influencers who encouraged their audiences to nominate everyday heroes deserving of a Pamper Hamper. The response? Over 1,000 heartfelt nominations from people eager to celebrate the unsung heroes in their lives.
We crafted seven engaging promotional videos in both landscape and portrait formats, fueling the momentum of the campaign across digital platforms. The result was an overwhelming wave of participation, reinforcing McVitie’s message of gratitude and community appreciation.
📌 From content to impact—this was more than just a campaign; it was a movement.
Big thanks to McVitie’s Nigeria & Interactive Agency for trusting us to bring this to life.